Monday, February 7, 2011

Bestsellers and work-life Balance

Bestsellers is a new multi-generational dramedy series which is created and written by Susan Miller and directed by Tina Cesa Ward - the creative team behind the award-winning drama series Anyone But Me.

Meet Zoe (the tech entrepreneur), Jules (the HR consultant), Nina (the mommy blogger), Taylor (the travel consultant) and Abby (the accountant) who try to balance life, career and their monthly book club meetings:


The dramedy web series addresses issues, like long work hours, gender competition, family obligations and aging in the workplace. Since most of us can relate to that, it's not surprising that Bestsellers drew 2,000 online viewers in the first 3 days. You wanna see more of it? Here you go:


The female actresses, who portray the book club members in Bestsellers are Alice Barden, Mandy Bruno (Guiding Light), Cathy Curtin (Nickelodeon’s The Naked Brothers Band), Natalie Kuhn and Dena Tyler. It's produced by CJP Digital Media and sponsored by SFN Group: 
“We were looking for ways to engage with women who we know are embracing social media,” said Lisa McCarthy, director of corporate marketing at SFN Group. The idea for the show, she said, is to share the stories that happen to women exclusively in their daily work lives. “These are the stories we usually laugh about over drinks.”

Bestsellers premiered across multiple online, mobile and video on demand platforms including YouTube and iTunes. Every Monday a new episode airs and viewers are able to sign up for alerts for new episodes.
Just visit: www.thebestsellers.tv.

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