Sunday, October 7, 2012

The Gap Year - First Interactive Web Reality Show

I know it's an oldie, but a lot of school graduates have probably just started or are about to start their Gap Year and that's why I would like to present today Endemol's web reality show 'The Gap Year' which was the world's first interactive online reality travel adventure.

In 2009 TV production company Endemol, best know for shows such as 'Big Brother' and 'Extreme Makeover: Home Edition", and online platform Bebo started an interactive audition process to look for extremely entertaining graduates who would like to go on a trip to New Zealand. The Bebo online community voted then for the following young people who went on the Gap Year of their wildest dreams:


To mirror Bebo's global reach, 'The Gap Year' contestants travelled the world for six months, including far flung destinations such as Iceland, Africa, Thailand, and Russia. They also ventured to high profile events like the Rio Carnival in Brazil, the Chinese New Year, Zen Week in Sri Lanka and the Full Moon Party Season in Thailand. Over the course of their travels, each contestant faced an array of challenges and surprises as they experienced different cultures, met new people, savoured exotic food, went in search of outdoor activities and entertainment and even hung out with local celebrities.

The new part about this project was that Bebo users could engage directly with the contestants, share travel tips with them and voted in weekly polls which had a direct influence on how the journeys unravelled. If you wanna see the whole series (again), go to: http://www.youtube.com/user/TheGapYear

No comments:

Post a Comment